Coolcore, a leader in chemical-free cooling fabrics in Portsmouth, N.H., has announced that David Ludd assumed his new role as vice president of lobal marketing in June. Ludd comes to Coolcore with more than 20 years of senior-level marketing experience working with brands such as Levi’s, Nike, Timberland, MBT and Converse. He will continue developing partnerships with global consumer brands such as Brooks, Cabelas, Disney and L.L. Bean to develop and commercialize their own finished goods powered by the patented Coolcore technology.