The Lenzing Group is celebrating 50 years of the production and marketing of Lenzing Modal, the Austrian company’s ecological modal fiber that is made with beech wood, a replenishable raw material. Up to 95 percent of the chemicals used in the production process are recycled.

Using the Kawabata Evaluation System, measurements of the softness factor show that Lenzing Modal is twice as soft as cotton. The finer the fiber, the finer the textile becomes.

The fiber was first named Hochmodul 333, a name which remained until the 1970s. One of the first uses for the fiber was in tapes to close potato bags. In recent years Lenzing has showcased its strength with the introduction of specialties like Lenzing Modal® COLOR, and MicroModal® AIR, the finest cellulose fiber, as well as with innovations in the manufacturing process.

Source: The Lenzing Group