The Roland DGA Creative Center opened at the company’s headquarters in Irvine, Calif., joining an international network of Roland Creative Centers located in Japan, Belgium, Italy and Germany.
The U.S. gallery master plan is divided into five themed sections: Roland @ Play, Roland @ Work, Roland @ the Movies, Roland @ Home and Roland on the Road. More than 100 exhibits are already installed. Taking center stage is a replica of an 1895 Otto Lilienthal flying machine that hangs from the ceiling and spans 20 feet in width, featuring fabric wing graphics produced on the company’s AdvancedJET grand-format printer.
Exhibits feature jewelry designs, fine art sculptures, digitally printed murals and wraps of every kind. Creative Center visitors have the opportunity to view unique items such as engraved guitars, digitally printed beer taps, sublimated and rhinestone decorated apparel, engraved wooden children’s toys, custom printed window blinds, reproductions from movie sets and a even a home decor exhibit complete with a dining area, sublimated tile sink and wrapped refrigerator. The company’s showcase Scion is featured as well, sporting a print/cut wrap and fully sublimated interior graphics.
An online Creative Center gallery is in development.