Lectra names marketing director

Published On: March 1, 2010

Lectra, an integrated technology company producing software for the textile, leather, industrial fabric and composite sectors, has named Philippe Ribera marketing director of group software at the company’s Paris, France, headquarters. He will define and implement software marketing plans for all industries, with special emphasis on the Lectra Fashion PLM (product lifecycle management) strategy. Ribera actively participates in the International Apparel Federation as a member of the board of directors and helps define technology standards and promote education issues in the fashion and apparel industry.