Global performance textile company Sattler AG, based in Graz, Austria, has announced plans to acquire Outdura from Shuford Mills. The acquisition will include the purchase of Shuford Mill’s production operation and distribution center in Hudson, N.C.
“We have long admired the Outdura brand and the management team,” said Herbert Pfeilstecher, CEO of Sattler. “We are very excited about the growth potential of the Outdura brand.”
Manfred Heissenberger, Executive Director Sales & Marketing of Global SDA sales adds, “We believe Outdura’s strength in the casual furniture and marine segments will complement our current focus on the sun shading segment.”
All Shuford Mills’ employees will be joining the new company. Natalie Scott, VP of Sales and Marketing, Casual Furniture and Jeff Jimison, VP Marine and Awning, will continue to lead Outdura brand growth in their respective segments.
“We are moving from one great family (the Shufords) to another (Sattler),” said CP Davis, CEO of Outdura. “Our core values align and we share strong an unmatched passion for serving our customers with high-quality fabrics. Like Shuford Mills, Sattler is a multi-generation family company with a commitment to its employees and to the communities in which it operates. Our customers can expect Outdura to be even more capable to support their performance fabric needs in the future.”
The planned acquisition will be finalized in December.