|   NEWS

NEWS

The history of geocells

Presto Geosystems, which invented geocells in the late 1970s, expands on the history of geocells technology.

By |2022-02-18T01:17:00-06:00February 18, 2022|

Back to the future

As the middle class grew, there was a corresponding increase in home construction and more interest in showing status through ownership of awning-bedecked cottages and bungalows as well as upper-class manses on the outskirts of town. Vivatone awning fabric was introduced to the market in 1926 and was used extensively during the 1930's. “The [...]

By |2015-11-01T00:00:56-05:00November 1, 2015|

Members make the industry

As the Specialty Fabrics Review turns 100, we honor the members, readers and contributors who help keep the industry a strong and evolving economic force. For 100 years the Review has been the voice of the specialty fabrics industry—but it is the members of ATA who helped to create and have supported that voice; it [...]

By |2015-11-01T00:00:54-05:00November 1, 2015|

Ad Vantageous

Review advertisements commemorated key events and trends throughout the years. Shown here are some of our favorites.  

By |2015-11-01T00:00:49-05:00November 1, 2015|

Engaging the workforce

With new skills needed for employees, the Feb. 1984 issue of the Review suggested that awning shops should make a commitment to in-house “painting departments” and make substantial investments in new technology to incorporate commercial graphics, opening up the signage and graphics markets to awning and canopy manufacturers. Finding, training and retaining skilled [...]

By |2015-11-01T00:00:41-05:00November 1, 2015|

Advances in technology

During WWII, the industry was called on to make canvas tents, covers and military gear, and nylon was used to replace silk in parachutes, finding use also in tires, ropes and other military items. Not until after the war does the use of nylon become widespread, sparked by the growth of the camping industry [...]

By |2015-11-01T00:00:34-05:00November 1, 2015|

Specialty Fabrics Review timeline: 100 years

For a century, Specialty Fabrics Review has provided credible and accurate industry intelligence to the global specialty fabrics industry. The award-winning magazine delivers timely industry information to help its readers stay informed about their marketplace—and has truly provided trusted information through a century of change. Specialty Fabrics Review has changed its look several times over [...]

By |2015-11-01T00:00:28-05:00November 1, 2015|

Regulation and trade

Members of the association called for a Code of Ethics and best practices to ensure quality throughout the industry. Attempts to maintain fair competition, both national and international, have become far more complex in a global marketplace. George Washington, looking at Betsy Ross’ first attempt at sewing a national flag: “You having a [...]

By |2015-11-01T00:00:08-05:00November 1, 2015|

Our readers speak

In honor of Specialty Fabrics Review's first 100 years, we asked our readers for thoughts on the magazine to help us continue its successes into the next 100 years: topics covered that hold the most long-term and lasting significance for the industry, and what the Review’s most meaningful role has been to the industry. I [...]

By |2015-11-01T00:00:05-05:00November 1, 2015|
Go to Top