Costing Awning Products

Often the best pricing strategy is more about perceived customer value and less about what actual costs to manufacture are. In this webinar, Roy discusses awning pricing strategies and how to assign an appropriate value to custom work. He defines value, the importance of where we work, the value of saying no and how to begin with the end in mind.

 

Speaker: Roy Chism

The Chism Company, Inc.

Engaging & Retaining Key Employees

How acquiring funds for your business has changed since COVID-19

As the business climate has changed with COVID-19, companies will need to understand how to get back to their operations in a new financial environment. Having capital to grow their business and acquire equipment will be a crucial component to success.

This workshop will offer advice geared to all types of capital and provide the tools necessary for seeking capital, as well as identify the types of funds and resources available from financiers today. We will look at the broad challenges in raising capital at all stages. The attendees will walk away with a game plan for raising money for their business.

What will be covered:

  • The types of money available, the types of suppliers of money and how they differ
  • The difference in long term and short term debt and the ROI of your debt
  • How to measure and use financials tools to evaluate your business cost of obtaining capital
  • How to develop your current business plan to raise capital as you grow
  • How COVID-19 has affected lending

Speaker: Barbara Griffith

President, SCL Equipment Finance

What is Your 2022 Internet Marketing Plan?

This webinar will give attendees a clear plan of attack as it relates to their internet marketing & lead generation strategy for 2022. This updated plan is based on all the changes in the online space in the last year and gives a complete roadmap to building a website and online presence that consistently generates leads for their business.

Learning Outcomes:
• Understand the different types of online advertising methods.
• Attendee will be able to clearly define the differences between ranking on Google, paid advertising, along with the pros and cons of each.
• Get information on the latest trends in building your online presence, including how to get more reviews and rank for more keywords.

 

Speaker: Will Hanke

Chief Search Strategist, Window Treatment Marketing Pros